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Statement on Materiality and Sustainability for Plenaire.

We have launched Plenaire with fully recyclable packaging.

Our tubes and jars are made up of a mixture of BPA free Polypropylene (PP) and glass with the exception of some closures. Our cartons are biodegradable and FSC and PEFC accredited. We have worked very hard to seek out and select suppliers that use materials that are responsibly sourced.

Our masks, cleanser tubes and bottles without exception are made of Polypropylene (PP) chosen for its strength, durability and greener profile.

Where possible, our tubes and bottles have matching closures to minimize the hassle of separation, recognizing that it's often inconvenience that stops people from being better at recycling, not a lack of good intentions. Unlike standard extruded or laminate tube packaging, all of our Plenaire tubes and caps are mono material PP to offer the benefit of simpler and more effective recycling.

Our Violet Paste Jar is glass and can be washed and recycled along with our cartons.

The cartons themselves are made from BillerudKorsnäs Artisan​ board, sourced from Sweden. This board was chosen for its beautiful raw texture, strength and durability and its excellent environmental qualities, certified as 100 percent compostable.​ Inks,​ we use are all vegetable based. ​Coatings,​we use are water based with no harmful solvents or chemicals. Our cartons have minimal foiling. ​These factors make our cartons much easier to successfully recycle.

These materials are all accepted by most curbside recycling programs here in the UK as well as in the US.

We designed our packs to be super compact, as well as eliminating liners where possible without compromising security in delivery, which means we use less paper than other comparable brands; which in turn minimises our carbon footprint in delivery. All our shipper materials, cartons, liners and board are fully recyclable.

We have recently partnered with a premier sampling supplier to create our first set of mono-material sachets that are 100% recyclable, made from PP. Given the impact that single use sampling has on the environment, we are proud to have been one of the first brands to successfully trial this with Plenaire.

In 2021, Plenaire became a carbon neutral company. This means we have successfully offset our emissions towards a cause we feel strongly about. We will continue to measure our carbon emissions, and hold ourselves accountable for offset as well as transparently report the impact of our emissions to you. We regularly share progress here and throughout the year via our social media page. You can find further information about becoming carbon neutral here.

On November 1, 2022 Plenaire met its long awaited ambition of implementing a first of its kind Closed Loop Recycling partnership program. Plenaire has partnered with Handle Recycling, the dedicated recycling company for the beauty industry, to turn empty packaging into something beautiful so that it can be used again and again. 

Learn more about our partnership here.

Further details of how you can recycle your Plenaire empties can be found via our recycling portal here

We are a young brand, and it’s likely that as we grow, we will improve our Sustainability further. Areas of interest include biodegradable and bio-sourced packaging such as bio or sugar-based plastics or packs made from fibre pulp. We will keep updating as we make further improvements to our environmental footprint.

If you have made it all the way to the end of this section, thank you for taking the time to listen!